Lux provides prestige-inspired beauty products which indulge the senses to make the skin smell, look and feel more alluring and attractive, and inspires to revel in the pleasure of expressing the beauty. Since its launch in 1924, Lux has had a glittering connection to some of the most beautiful and best-known stars in history. Through the years, actresses including Elizabeth Taylor, Marilyn Monroe, Brigitte Bardot and more recently Sarah Jessica Parker, Catherine Zeta Jones and Jennifer Lopez have endorsed the brand. In Asia, where Lux is one of the continent’s leading beauty brand names, a selection of stunning Bollywood actresses have endorsed Lux products. Lux provides women with a collection of sophisticated products developed to meet their needs and delight their senses.